Content And Commerce Summit 2017 – $995 – Digital Marketer Free Download
Get ready for three full days of content and networking, where you’ll learn EXACTLY what’s working now in ecommerce, digital media, information publishing, and subscription commerce…
“There’s a changing of the guard taking place, and it’s creating a rare ‘window of opportunity’ that we’re unlikely to see again in our lifetime…”
CEO, Digital Marketer
Our theme is simple… “Diversify or Die.”
Content & Commerce is a new type of conference. While other events tend to focus on a single commerce model, we believe that companies are best served when they have multiple streams of traffic and income.
That’s why we bring together the best of the best in ecommerce, digital publishing, subscription commerce, Amazon/channel selling, and digital media in one room to network, collaborate, and share WHAT’S WORKING NOW in digital commerce…
What To Expect at C&C 2017
Fluff-Free Keynotes and Presentations
We despise bland, boring keynotes along with the typical “rah-rah” sessions that define most events, and instead opt for up-to-date, actionable sessions delivered by real practitioners who have proven strategies and tactics to share.
Hyper-Tactical Breakout Session
Content & Commerce Summit is an intermediate to advanced-level event. On Day 1 we’ll focus on New and Emerging Commerce Models, Day 2 we pivot to Traffic and Conversion Tactics, and Day 3 is all about THE FUTURE of digital commerce.
Attendees range from executives at established brands to startup founders and entrepreneurial upstarts working to build the brands of the future. This mix creates unique networking opportunities you just can’t find anywhere else.
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Each day has a pre-set theme, and presentations are carefully curated to ensure that one talk builds upon another so you can leave Los Angeles with an executable plan.
Here’s a quick breakdown of each day’s theme:
DAY 1 the focus is on new and emerging commerce models, and what’s actually working today in ecommerce, digital publishing, and subscription commerce. Some “can’t miss” sessions include:
The Rise of Content & Commerce and why “blended” business models are the future of retail
The Unbundling of Everything – Brand loyalty doesn’t mean what it once meant… here’s how your media or product brand can still appeal to today’s fickle consumers
Gated Commerce – Why traditional ecommerce stores are DEAD, and why that’s a good thing for upstart retailers
Selling Subscription – Whether it’s premium content or a “box of the month,” we’ll cover how to get more people paying you monthly
Be Like Amazon – How to beat the largest retailer in the world at their own game by modeling the things they do best… even on a fraction of their budget
DAY 2 we shift to tactics, specifically methods for increasing your traffic and conversions. Some of the topics we’ll cover include:
The death of “interruption advertising” and what will almost certainly replace it…
The “Squatty Potty Secret” to making even boring product videos go viral. (And no, it doesn’t have to be poop-related.)
Massive Mobile Optimization Tips… including the simple mobile header change that improved conversions by 14%.
The Rise of Bots – How “conversational selling” could be the key to beating your competition… and Amazon
Automated Email Followup Campaigns that nearly DOUBLE sales from the traffic and customers you’re already getting
How To Leverage Influencers to drive sales and grow your brand the right way
DAY 3 is all about THE FUTURE. Together, we’ll hop on a virtual time machine and discuss how bots, AI, virtual reality, augmented reality, and other emerging technologies will shape how products will be sold in the future. You’ll also get a sneak peek at our next big project as we “open the kimono” on a new venture we’re officially launching at the event.
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